Hedi Slimane, the new creative director, is eager to make some drastic changes to the fashion label to give it the new modern vibe for which Slimane was hired to do. Rumor has it, and according to Women’s Wear Daily it has been confirmed, that the name Yves Saint Laurent will change into Saint Laurent Paris.
Does this mean that the famous YSL initials will disappear as well?? Fashionistas have already expressed their concerns about this on Twitter and the Web.
We already deleted Christian from the Dior brand and Coco from the Chanel brand. Are we losing now Yves as well?