Gucci and Guess in court

The battle is on! Gucci and Guess faced off in federal court for the first time this week. Gucci sued Guess in 2009 for selling items with “studied imitations of the Gucci trademarks” including a green and red stripe design, a square G, the designer’s name in flowing script and interlocking G’s in a diamond pattern, all details commonly found on Gucci products.

If Gucci wins the case, Guess not only needs to pay them 26 million dollars…but  give them also part of the earning made with those pieces (estimated 98 million dollars).

We should know more in a couple of week. Looking at the pictures here, Gucci has a pretty good case if you ask me…